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Operations 5 min read

AI in lettings: what is hype and what is useful, right now

Every software pitch this year mentions AI. A frank look at the use cases that are genuinely useful in a busy branch — and the ones that are not.

AI in lettings: what is hype and what is useful, right now

Every software pitch this year mentions AI. Most of it is sales language; some of it is genuinely useful in a busy branch.

Useful, today

  • Drafting listing copy from a short brief.
  • Summarising long maintenance emails into action points.
  • Spotting compliance certificate expiries across a portfolio.
  • Generating first-pass landlord letters from a template.

Not yet, or not for letting agents

  • Replacing the inventory clerk on the ground.
  • Automated tenant-screening decisions without human review.
  • Negotiating rent with tenants over chat.

Use AI to speed up the parts of the job that involve writing and summarising. Keep humans on the parts that involve judgement.

Outsource the legwork. Spend tomorrow winning new instructions.

A 15-minute call is all it takes to set up your branch and start ordering the services your team needs.